Whether you are taking the leap into supplying fresh produce in your store or simply looking for an efficient way to display it, you should always consider the best way to share these products with potential buyers.
While still keeping factors such as health and safety into consideration, you should display your produce in an appealing way for buyers, making it irresistible for them to pick up a fresh golden baguette or a bushel of juicy red apples. Making sure you have the appropriate shop shelving for your produce can be difficult, but here at Crown Display we have the best shelves at your disposal, as well as tips and tricks for you to make the most of your fresh produce displays:
Maintain Consistent Freshness
Like with any product, make sure that you go through your fresh produce displays regularly to ensure that it continues to be of the highest quality. With retail shelving such as a slatwall fruit and vegetable units, you can easily have all your products in one efficient area, also making it easy for customers to pick up their goods.
The same can be said for fresh baked goods, such as bread and pastries. Make sure you thoroughly check your products daily, as well as making clear to your customers how often you display freshly baked goods through visible signage.
Cleanliness and Hygiene
Make sure your shelving has easy access and isn’t difficult to rearrange and clean by choosing shop shelving which is easy to assemble. A unit which includes no nuts or bolts makes sure that you can easily take it apart to give it a thorough clean and make sure that no bacteria or germs get to your fresh produce.
By choosing accessible trays to display fruit and vegetables, you can easily take them away from the shelving, clean them, and fill them up in another location as well. And if you line your trays with fabric or plastic you can keep your fruit and vegetables free of bruises and in top condition.
As a top tip, when it comes to fresh fruit and vegetables, display them at least six inches off the ground to be extra hygienic and to stop your customers bending down uncomfortably.
Location of Shelving
Be sure to keep all produce in a visible location, even from a distance, so your customers can clearly see where they should be looking for their fruit and veg. If not, make sure the area is signed appropriately.
Fresh fruit and vegetables which will benefit from a slight chill so make sure the location you choose to display them isn’t too warm. On the other hand, for bakery items, try positioning these away from any potential breeze and away from the main entrance, as this can make the bread go stale quickly.
Make it Appealing
Even though hygiene is crucial when displaying fresh items, you also need to make sure your retail display is appealing to customers.
When it comes to baked goods, a rustic look can work well and creates a feeling that the product is certainly freshly baked. A wooden or woven basket makes the experience of shopping for fresh goods much more luxurious and that, as a shop owner, you are committed to an aesthetically pleasing display for all products. For fresh fruit and vegetables, you could opt for a cleaner, more organised look.
Top Tips for Fresh Produce Display:
- Keep items heaped up, filling every available space
- Tilt containers and trays forward for visibility
- Display something eye-catching to attract attention to your produce
- Freshen up certain vegetables with a water mist throughout the day
- Use smaller baskets if you have fewer items
- Keep all fruit and vegetables in the same area
- Don’t place any products higher than eye level
- Show names and prices clearly
- Include fruit or vegetable variety if known
- Provide small plastic bags
If you require retail shelving for your fresh produce, here at Crown Display we supply a variety of bakery, vegetable and fruit shop shelving to make your display of fresh produce the best it can be! You can browse our range of bakery units, including our basket stands and wooden display stands on our shop counters collection, or our fruit and vegetable displays in shop shelving collection.
Alternatively, if you would like any extra information on the best slat wall, shop shelving or displays for your fresh produce, we would love to give you our advice. Simply get in touch with our friendly team who would be happy to help!
